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B/R OPEN RUN 2x2 BASKETBALL BRANDING

Brand Identity, and supporting system for B/R Open Run, a first-of-its-kind, 2x2 matchup with chart-topping artists Quavo and Jack Harlow team up against 2 Chainz and Lil Baby in a competitive game to 21 during NBA All-Star Weekend. Click here to see the full event in detail.

As part of the branding package we were tasked with not only creating the brand identity but were involved in all aspects concerning design including court design, uniforms, Merchandise, Social promotions and the GFX Broadcast package

* Created at Bleacher Report

  • Motion Design / Broadcast + Arena GFX Package: Adam Powell

  • Design & Brand: David Garcia

  • Design Support: Dylan Lathrop, Adam Powell

  • Illustration: Dan Souligney

  • Photography: John Nowak / Bleacher Report

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B/R BREAL Branding

An inspiring new series from Bleacher Report: all-star athletes + real-life heroes = life-changing moments. From more than a thousand stories you might remember, B/Real Chair of the Board Carmelo Anthony connected with five unforgettable Americans. Then he called some friends. Click here to view the full season.

As part of the branding package we were tasked with creating the brand identity + the motion graphics package.

* Created at Bleacher Report

  • Design & Brand: Adam Powell

  • Motion Design + GFX Package: Adam Powell

  • Design Support: Dylan Lathrop

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B/R Take it there with Taylor Rooks Branding

Taylor Rooks interviews a number of athletes and gets real in this 25 Episode Season that got more than 6 million views.

As part of the branding package we were tasked with creating the brand identity + the motion graphics package for broadcast and social. The show was edited both widescreen and for IGTV.

* Created at Bleacher Report

  • Design & Brand: Adam Powell, Drew Paterson

  • Motion Design + GFX Package: Adam Powell

  • Design Support: Dylan Lathrop, Adam Powell

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B/R KICKS SNEAKER SHOCK BRANDING

BR Kicks gives back in this sneaker head giveaway. Click here to watch!

As part of the branding package we were tasked with creating the brand identity + the motion graphics package.

* Created at Bleacher Report

  • Design & Brand: Adam Powell

  • Motion Design + GFX Package: Adam Powell

  • Design Support: Dylan Lathrop

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